WNBA first round drew 392,000 viewers, the most in 15 years

WNBA first round drew 392,000 viewers, the most in 15 years

This year's opening round of the WNBA playoffs drew an average of 392,000 viewers, making it the most-viewed WNBA postseason opener in 15 years, according to ESPN PR. Average viewership is up 50% compared to last year's first and second rounds.

This has been a terrific year for the league, as this was also the WNBA's most-watched regular season in 14 years. The WNBA averaged 379,000 viewers, which was up 16% over the 2021 regular season.

Also, the league set records for engagement across their social-media platforms with 186 million video views (a 36% increase over 2021). saw an increase in traffic this year too, with 5.4 million unique visitors (up 99%), 9.2 million total visits (up 79%) and 23.8 million page views (up 83%).

It's also worth noting that this year's NCAA women's basketball tournament was the most-consumed women's tourney in 10 years (with 74.6 million viewing hours).

When the No. 1 seed South Carolina Gamecocks defeated the No. 2 seed Connecticut Huskies in the women's national championship, 4.85 million viewers tuned in, making it the most-watched college basketball game on ESPN (men or women) since 2008.

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